Congratulations — you have found the information that can free you of dependency on the animal disease-care industry for the life of your pet.

No matter how you’re currently feeding, if your dog or cat has symptoms, you should first be thinking about how to optimize his/her diet.  This is the cheapest, safest, most effective, compassionate and intelligent way to approach disease.  You may be wondering, then … why aren’t you hearing about this from your vet?

You may have difficulty imagining that your vet is motivated by anything other than his/her love of animals, and it’s absolutely true that most vets are sincere in their love and compassion for animals.  It may surprise you to realize, however, that the educational system that trains them does not care about animals.  This system is not human, it has no heart and is therefore not capable of feeling anything at all.  It is only concerned with sustaining itself.  And, like the human disease-care system it was modeled after, it gets paid only when sickness happens.  In other words, it succeeds only when you fail.

The modern vet industry has made impressive technological and methodological advances in the treatment of pet illness and injury.  Any industry with this much wherewithal and talent for innovation would make short work of sickness if avoidance and prevention of disease was its aim.  That the epidemic of dog and cat illness climbs to new heights every year is sad and obvious testimony to the fact that avoidance of disease is the last thing the vet industry wants.  Think about it.

Keeping a dog healthy for life is VERY SIMPLE!  It is not the least bit complicated or mysterious.  That vets go to school for 8 years and come out without knowing the true physiological needs of dogs and cats is nothing short of scandalous.  The vet industry needs to be called out for its abject failure to properly address the CAUSES of dog sickness.  The only time you’ll hear anything about cause from a vet is when they want to blame some innocent bacterium or ‘virus’, and that’s because these particular “causes” empower the vet industry.  When real causes are uncovered and understood, however, pet owners regain their power.  That’s what this website is about — EMPOWERING YOU.

Vet bills for treatment of disease have gotten so out of hand that people are now being advised to get pet health insurance.  It wouldn’t occur to anyone in the so-called pet health industry to teach people how to properly feed and care for dogs so that disease doesn’t happen.  Instead, they perpetuate the myth that disease is inevitable and invent yet another lucrative industry.

In the world of human health, it has become more widely realized that there’s only one thing that will “insure” good health:  healthful living.  It’s the same with dogs.  Disease is impossible if all the biological requirements of a dog are met.  It may be true that generations of artificial selective breeding and bad feeding have produced a host of genetic issues, but far too much disease in dogs is blamed on these uncontrollable factors.  In reality, all but a very small percentage of dog disease is caused by factors that owners can control.  But the fact that most people still relegate all the decision making for their pets’ health to “professionals” who know nothing about these factors means that the truth is still relatively unknown.  Obviously, we who have the information need to work harder at getting it out there.

You may be asking yourself what gives a “lay” person the right to challenge the vet industry.  The answer is, who will expose the truth if outsiders don’t?  The veterinary educational system does not exist to produce pet health experts.  Its function is to churn out unquestioning sycophantic cogs for the economic machine.  How many people who have invested a small fortune and 8 years of their lives in training are going to be willing to turn their backs on their colleagues, their careers, their incomes and their belief systems to do the right thing and expose the conflicts of interest inherent in their industry?  It is unreasonable for us to expect insiders to destroy themselves on our behalf and it is foolish and unnecessary to wait for martyrs.  It is up to US, the dog and cat owning public, to discover the truth and put that knowledge into practice.  WE’RE the ones who care most about our animals.  Don’t we?